Friday, April 09, 2010

Corporate Delusion

Tiger Woods is not God.

On the golf course, he may be. But in private life, he's just like many of us.

That's why Yours Truly doesn't really care about his extra-marital affairs, which has been the subject of media attention these days.

To declare: Yours Truly doesn't condone extra-marital affairs, which destroys families and have serious repercussions. Sadly though, it is way more common then you think in this day and age.

When Tiger's affairs were finally revealed sometime around Thanksgiving last year, Yours Truly was not totally surprised. Come to think of it: He's got the good looks, fame and money, the perfect recipe for extra-marital affairs.

The problem is, we have been blinded by his "Mr Nice Guy" persona created by his sponsors, who are trying to take as much advantage as possible from this very image they have built. Under the protection of his sponsors and PR guys, Tiger has never been the most media accessible athlete in the world, and to be fair, he has every right to keep his private life away from the spotlight. So once we found out who had happened, somehow someone felt being betrayed, despite the fact that we never have the chance to really know him.

Somehow, Yours Truly feels for Tiger. Had he not been the best golfer in the world, had he not been surrounded by all those PR guys, had he hung out with ordinary Joes between tournaments, and had he been always cursing like a sailor, there would not have been such public backlash for the affairs, and everything would have gone away quickly and quietly.

Yours Truly always believes that golf is a sport that is hard to learn but relatively easy to excel. Once you have "IT", you can play really well. Despite a five-month absence from competitive gold, Tiger will be just fine.

And it looks like he's doing really well at the Masters at the moment.

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